The electric vehicle (EV) market in India is witnessing an exciting evolution with the launch of the 2025 Ather 450 series, unveiled on Saturday by Bengaluru-based startup Ather Energy. The introduction of three distinctive models—the Ather 450, Ather 450X, and the Ather 450 Apex—marks a significant progression in technology and functionality designed to meet the increasing demands of modern urban riders.

Despite a price hike across all models, the Ather 450 series remains competitively priced against its counterparts in the expanding electric scooter market. The entry-level Ather 450S starts at ₹1,29,999, while the Ather 450X offers two battery options priced at ₹1,46,999 for the 2.9 kWh variant and ₹1,56,999 for the 3.7 kWh version. Topping the lineup is the Ather 450 Apex, priced at ₹1,99,999. Additionally, Ather provides a Pro pack option ranging from ₹14,001 to ₹20,000, allowing buyers to enhance the performance and features of their scooters.

One of the standout elements of the 2025 Ather 450 series is the introduction of a multi-mode traction control system featuring three distinct ride modes: rain, rally, and road. Each mode caters to various riding conditions, offering versatility that is essential for urban commuters. The rain mode prioritizes safety by limiting acceleration on slippery surfaces, while the rally mode allows for greater torque and control, ideal for rough terrains. The balanced road mode integrates elements from both extremes, catering to riders seeking a combination of performance and safety.

The Ather 450 series also introduces ‘Magic Twist’ regenerative braking, a significant leap in riding technology that optimizes rider control. This system allows for smoother deceleration through throttle manipulation, streamlining the rider’s experience while also charging the battery as they coast to a stop. Such innovations highlight Ather’s commitment to enhancing efficiency and safety for urban riders.

In an era where range anxiety is a common concern among electric vehicle users, the 2025 Ather 450 series addresses this with improved claimed ranges and reduced charging times. The Ather 450S boasts a maximum range of 122 kilometers on a single charge, while the Ather 450X delivers slightly more at 126 kilometers, with a sub-3 hour charging time for the 2.9 kWh variant. For those opting for the more powerful 3.7 kWh variant, the range extends up to 161 kilometers, with a charging duration of 4 hours and 30 minutes.

The flagship Ather 450 Apex impressively claims a range of 157 kilometers, showcasing Ather’s ingenuity in offering solutions that meet the quintessential needs of the modern commuter. The charging efficiencies represent a forward-thinking approach that could entice a broader demographic to consider electric mobility solutions.

The digital aspect of the 2025 Ather 450 series is particularly noteworthy. The Pro pack unlocks an array of features through the new Ather Stack, providing riders with tools such as WhatsApp on Dash, location sharing, and Alexa Skills. This digital integration reflects a growing trend toward smart connectivity in vehicles that not only entertains but also enhances user safety and convenience.

Furthermore, the introduction of aesthetically pleasing new colorways—Stealth Blue and Hyper Sand—adds an element of customization that targets the desires of style-conscious consumers.

The 2025 Ather 450 series stands as a benchmark for electric scooters in India, showcasing that efficiency, safety, and modern technology can harmoniously coexist. With an enticing balance of features, performance, and practicality, Ather Energy is not just keeping pace with the EV revolution but is actively shaping its trajectory. As cities move towards cleaner transportation alternatives, the Ather 450 series offers a compelling reason for potential buyers to make the switch to electric.

Technology

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